ON 9 February 2026, it was reported that Crypto[.]com co-founder and CEO Kris Marszalek has acquired the domain AI[.]com for $70 million, aiming to launch a bespoke AI Agent service during Super Bowl LX. The purchase eclipses the prior domain record of $30 million set by Voice[.]com and marks a high-profile move into the artificial intelligence space, with AI[.]com previously redirecting to OpenAI’s ChatGPT and then to Elon Musk’s xAI before this new venture.
According to official previews, AI[.]com will enable users to create autonomous AI agents in sixty seconds, agents that act as proxies by curating schedules, sending messages across apps, executing automated equity trades and even refining dating profiles, all within a permission-based environment aimed at data sovereignty.
The timing sits amid a crypto winter, with Bitcoin sliding from its October 2025 peak of $127,000 to around $66,000, prompting Marszalek to pivot toward AI alongside Crypto[.]com’s Super Bowl showcase. Public reception remains uncertain, as attention shifts to whether the campaign will prove a genuine integration of AI into everyday life or merely echo the “Fortune Favors the Brave” meme.