SCAMMERS are becoming more strategic in targeting individuals, utilizing specific platforms for different types of scams. Key findings from Malwarebytes' research reveal that 90% of toll scams occur via email or text, while romance scams predominantly thrive on social media. Scams have preferred platforms: for instance, tech support scams commonly come via phone calls. Despite the rise of social media, the web remains the primary vector for scams.
Notably, YouTuber MrBeast has become the most impersonated figure in scams. Peak scam activity occurs at noon ET, especially on Fridays. Major brands like Google, Microsoft, and Apple are frequently impersonated. Gaming communities face increasing scam efforts, with substantial financial risks. Awareness of these tactics can help individuals recognize and avoid scams.